Listening to innovators, checking with the crowd: On the value (and limits) of validating foresight

In this piece, Luca Morena, CEO and Co-Founder of Nextatlas, shares what happens when early signals are put to the test. By comparing trend insights surfaced by the platform's proprietary methodology with subsequent Google search behavior, the article reveals a consistent pattern: early detection works. Nextatlas' distinctive integration of high-quality social signal curation and advanced AI modeling sets a new standard for evidence-based, scalable foresight.